5 luxury brand logos and Their Unique Histories
In the universe of luxury brands, logos assume a role beyond mere insignia; they are revered emblems, symbolizing not just a product but...
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choudhuryshayali
Nov 30, 20235 min read
An encounter leading to the creation of the Birkin Bag
Hermès stands not only as the oldest in the realm of high fashion but also takes pride in being one of the most expensive handbag brands....
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choudhuryshayali
Nov 19, 20236 min read
Chronicling The Journey Of The Little Black Dress
What do you do when you are on the brink of a fashion crisis and need to slay at that last-minute event? You turn to the one saviour in...
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choudhuryshayali
Nov 19, 20234 min read
5 post-pandemic Luxury Brand Trends that are Here to Stay
Photo by Jannis Lucas on Unsplash The COVID-19 pandemic has transformed the world of marketing in different ways. Luxury brands are also...
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choudhuryshayali
Nov 5, 20236 min read
A timeline of timelessness in Luxury
Elegance, opulence, refinement, ostentation, abundance, and timelessness…are among the flurry of adjectives that define the universe of...
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choudhuryshayali
Nov 4, 20235 min read
Le Bon Marché, the first departmental store in the world
From fashion to philosophy, revolution to recipe, perfume to patisserie, luxury to liquor, France’s cultural contributions to the world...
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choudhuryshayali
Oct 20, 20234 min read
Michelin Guide, story of the longest branding campaign
Early this year while watching Emily in Paris (I swear we watch it only for the Parisien clichés), one of my friends asked why did...
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choudhuryshayali
Oct 16, 20233 min read
Meat the future: Whip weight woes with plant-based meat
Picture this: a world where you can treat your tastebuds with a mouthwatering burger without contributing to the planet's meat-induced...
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choudhuryshayali
Oct 16, 20234 min read
Chai and Music, the perfect 'blend'
Chai (tea) and music have been infused into the DNA of Indians. Taj Mahal Tea, one of India’s premium tea brands, brought the two...
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choudhuryshayali
Sep 20, 20234 min read
India, the next big luxury market?
India’s positioning as a prominent global hub of luxury fashion is on a steady rise. What elements are propelling this landscape shift...
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choudhuryshayali
Sep 12, 20232 min read
Not all exercise transformations are visible
We are just a month ahead of World Mental Health Day and this year-old campaign on mental health by Asics caught my attention....
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choudhuryshayali
Aug 28, 20233 min read
Communiqué de presse
POUR DIFFUSION IMMÉDIATE : [4 juillet 2023] Linxens, 122 Rue Edouard Vaillant, 92300 Levallois-Perret, France Transformation majeure en...
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choudhuryshayali
Aug 28, 20232 min read
Press Release (English)
Linxens, 122 Rue Edouard Vaillant, 92300 Levallois-Perret, France Major transformations underway at Linxens France’s flagship facility...
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![Press Release [ENGLISH]](https://static.wixstatic.com/media/291eff_e7c1115169c14e3592df8efbd2d51448~mv2.png/v1/fill/w_315,h_315,fp_0.50_0.50,lg_1,q_95,enc_auto/291eff_e7c1115169c14e3592df8efbd2d51448~mv2.png)
choudhuryshayali
Jun 8, 20222 min read
Press Release [ENGLISH]
FOR IMMEDIATE RELEASE: [May 24th, 2022] Cypheme SAS Mexico contact@xpertio.mx Cypheme®, in partnership with XPERTIO®, is bringing AI...
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choudhuryshayali
Jun 6, 20221 min read
Days of our Journalism: Could I be anymore specific?
Interviews Lifestyle
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choudhuryshayali
Jun 5, 20224 min read
Alcohol Counterfeiting; the need for a foolproof solution
Alcohol counterfeiting is a growing problem, and it is one to keep an eye on because it often results in a fatality. Two years ago when...
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choudhuryshayali
Jun 5, 20225 min read
What is Brand Protection?
We are living in one of the most prolific times of human history – technological advancement has been one of the biggest gifts to...
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choudhuryshayali
Jun 5, 20222 min read
THIS INTERNATIONAL YOGA DAY LET’S PLEDGE TO BUILD A HEALTHY NATION
While addressing a career counselling programme in Bhopal recently, I was asked by a student what helped me remain so energetic...
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choudhuryshayali
Jun 5, 20223 min read
Revel in unbridled joy through 'Alpviraam'
We use commas quite frequently in our sentences. Have you noticed how the right use of this punctuation mark helps us take a small pause...
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